FECI said Robinson, a longtime senior executive with The Walt Disney Company, will focus on developing the operational functions for the passenger rail project, including the procurement of rolling stock and engagement of third-party operators. Reininger will deliver the project's build environment, including the rail infrastructure, stations, and transit-oriented real estate development. They will jointly define All Aboard Florida's brand and customer experience.
"We've now solidified the executive management team for All Aboard Florida," said FECI President and CEO Vincent Signorello. "Both Don and Mike have successfully developed consumer brands and introduced unique customer experiences to the travel industry. Their partnership will ensure that our intercity passenger rail project sets the new world standard for travel and hospitality."